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Training blocks

Block 8

Sales and Business Development

In any organization, business development plays a pivotal role in the success of the business. The  unique and vital part of sales is to bridge the gap between the potential customer’s needs and the  products/ services that the organization offers that can fulfill their needs. Sales play a crucial role in  the building of loyalty and trust between customers and businesses. Trust and loyalty are the main  reasons a customer would recommend your company to other companies, friends, or family members.  This course will teach you how to master prospecting, lead generation, scripting, and handling objection. You will also learn to build trust quickly and develop a mental framework that instills confidence  when selling 

Course Objectives

  •  Prospecting
  • Lead generation
  • Appointment setting
  • Getting referrals
  • Sales scripting
  • Building trust and rapport

  •  Handling objections
  • Setting goals
  • Business-to-Business (B2B) sales
  • Closing B2B sales business
  • Complex vs. Simple sales
  •  Developing and managing a pipeline 

  •  Customer Relationship Management (CRM) tools
  • Developing compensation structures
  • Building a sales team
  • Territory management and assignment 

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